You've probably heard it before.
"You should be on social media!"
Maybe you run a business, have a project you're passionate about, or simply have an idea you'd like to share with the world.
Someone tells you that social media could help you reach more people.
Sounds great.
But what does
being on social media actually mean?
Let's start with the basics. Social media are places on the internet where people share photos, stories, videos, ideas and experiences.
You've probably heard of Facebook or Instagram. They're just two examples.
You can create a presence for your business or project on these services and share things you'd like others to discover.
That could be a photograph of something you've made, a story about your work, a useful tip, or an idea worth exploring.
Each time you share something, you're creating a
post.
Other people may come across it, visit your profile, react to it, or share it with someone else.
And that's how social media can help more people discover what you do.
Do you really need to be there?Not necessarily.
Social media aren't a requirement for running a business or bringing an idea to life.
But they can give you more opportunities to reach people who might be interested.
And you don't need to understand everything about them to get started.
The important thing is knowing what you'd like people to discover.
So, where do you begin? Facebook and Instagram might be familiar names, but they're not the only places where you can share your ideas.
Different people spend time in different places.
And that's exactly what we'll explore next.
