What Is a Doddle?
A doddle is a single piece of content that you can publish and adapt across multiple social media channels.
dodd.ly
Last Update 13 hours ago

The core of dodd.ly
A doddle is the main unit of content inside dodd.ly.
It represents a single post that you create once and then publish across one or more connected channels.
Instead of rewriting the same post for each platform, a doddle lets you manage everything in one place.
It represents a single post that you create once and then publish across one or more connected channels.
Instead of rewriting the same post for each platform, a doddle lets you manage everything in one place.
Create once, adapt everywhere
Each social media platform has its own format, tone and requirements.
With a doddle, you can adjust your content for each channel while keeping the core message the same.
For example:
Each version belongs to the same doddle.
With a doddle, you can adjust your content for each channel while keeping the core message the same.
For example:
- A longer caption for Facebook
- A shorter version for Instagram
- A more visual-focused post for Pinterest
- A concise update for Threads or Bluesky
Each version belongs to the same doddle.
Publishing a doddle
When you publish a doddle, you choose:
dodd.ly then handles the distribution to all selected platforms.
- Which channels to publish to
- When to publish it
- How each version should appear per channel
dodd.ly then handles the distribution to all selected platforms.
What happens if something is wrong?
Before publishing, dodd.ly checks your doddle against the requirements of each platform.
If something doesn't meet a platform's rules, you'll be notified and asked to adjust the content before publishing.
If a publish attempt fails for any reason, the owner of the account will be notified by email so they can review and take action.
This helps ensure your posts are delivered successfully across all connected channels.
If something doesn't meet a platform's rules, you'll be notified and asked to adjust the content before publishing.
If a publish attempt fails for any reason, the owner of the account will be notified by email so they can review and take action.
This helps ensure your posts are delivered successfully across all connected channels.
In simple terms
If you strip everything away:
A doddle is a single post that you create once and publish everywhere, with the ability to customise it for each platform.
A doddle is a single post that you create once and publish everywhere, with the ability to customise it for each platform.
